GEICO on the Red Carpet?
May 2, 2008
Most people probably think of the Gecko when they think GEICO. However, that’s not the campaign I’d like to focus on today. Instead, I’d like to share a few links to the celebrity enhanced commercials. These feature “normal people,” who, because of their normalcy, need celebrities to spice up their testimonies of why GEICO is so great. What actually happens is that you learn about the company, but you also remember the crazy stunt of whatever celebrity it is.
Cavemen, a talking Gecko, and now Celebrities…what will GEICO’s advertisers think of next?
Don LaFontaine < the movie trailer voice! I love this one! Burt Bacharach
Entry Filed under: Ads - Commercial. Tags: ad, Advertising, campaign, caveman, celebrity, commercial, gecko, GEICO.
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