ThinkDoBeCreate

Most people probably think of the Gecko when they think GEICO. However, that’s not the campaign I’d like to focus on today. Instead, I’d like to share a few links to the celebrity enhanced commercials. (more…)

After tasting the deliciousness of a Cici’s cinnamon roll,  I decided to post this commercial….because I happen to love it also.

I remember hearing rumors that the technology for this was in its infancy, so when I saw a post from a manufacture of this type of product, I got excited!

Please check out the post on ICE - an innovative street team marketing device. (more…)

So, pretty much “Spring Break” (of which I had little real “break”) left me veeeeeery little time to update my blog. I’m sorry for the crappy, quick posts that did get up. My stats prove they we’re no good.

This one may not be much better, but tis a lovely little set of commercials from our dear chocolately friends at Cadbury (more…)

You’re reading today’s headlines online.  As you scroll through the text, you notice several words are highlighted, and when you hover over them, you get a sort of pop-up ad.  Less annoying than true pop-up ads, these “in-text”, or contextual, ads have the ability to hold a whole mini-multimedia experience.

Vibrant Media, a company that only produces in-text ads, actually has awards for these contextual advertising experiences.  Check out the nominees here.